More than games,
we create moments

Our story

Our story

We're Aida and Alejandro (the ones in the picture), two young entrepreneurs with a shared goal: to do something that brings people closer together, so we can all spend more quality time with the people we love.

That's how Badan Studios was born: an entertainment studio that creates experiences and products designed to connect people in a simple, direct, and memorable way. We develop our own games, formats, and activations that combine creativity, warmth, and a way of playing that anyone can enjoy, with the goal of turning every shared moment into something truly worthwhile.

Our vision

Our vision

Badan Studios' vision is to become a go-to name in the new wave of entertainment, building an ecosystem of products and experiences that go beyond the game and become part of how people get together, have fun, and connect in their everyday lives. We aim to scale our properties into new formats and physical spaces, always staying true to our essence: making it easy to bring people together.

Our values

The pillars behind every decision we make.

  • Supporting local

    We manufacture in Spain and work closely with neighborhood shops.

  • Sustainability

    FSC commitment and responsible production to look after the planet with every game.

  • Accessibility

    We design clear, easy rules and legible components so everyone can play, no barriers.

The team

  • Alejandro Roldán · Co-founder & creator

    Alejandro Roldán

    Co-founder & creator

    Player, game creator, social media guy, events guy… whatever it takes.

    LinkedIn
  • Aida Caba · Co-founder & creator

    Aida Caba

    Co-founder & creator

    Brand strategist by day, board game creator the rest of the time.

    LinkedIn
Our family

Our family

Everything starts at home. Our family plays, gives feedback, and tells us the truth when something doesn't work. They come with us to events, live through every launch, and are part of the project's day-to-day.

That's why we make products to share. Because we started by sharing them with our family.

In the press

Want to join our team?

We're always looking for creative talent and new partnerships to keep growing.

Get in touch